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Universitat Politècnica de Catalunya (UPC)
Management / UNESCO Chair of Higher Education Management

 Contact details
Contact personDr Michele Girotto
Associated Professor 
StreetBuilding TG (Torre Girona). C. Jordi Girona, 31 
Address 08034 - 2 planta (Spain) 
Phone+34 627117048 
 Organisation details
Employees (in Depart.)250+ 
Organisation TypeSecondary or higher education establishment 
 Research Focus

 Fields of activities:
» Other humanities
» Economics
» Gender and sexuality studies
» Political science
» Other social sciences
» Business and Management
» Education (incl. training, pedagogy, didactics)
» Journalism, mass media and communication
» Public affairs
» Social work

 Brief description of your activity focus
Strategic Management, business model, modernization and internationalization policies, public management and governance, qualitative research

 Details about Expertise / Competences / Technologies
Having a degree in Social Communication and Master in Business Communication my interest has always
relayed in integrating the power of the communication in our daily lives, from a social and managerial
perspective. As such, as researcher my concerns are related to develop and understanding the role of
narratives, conversations, rhetoric, discourse and other social activities in the development of the
management practices and its performance in different types of organizations.
I hold a doctoral degree in organization and business management, and my doctoral research was
framed in the subject of strategy as practice in the Spanish Higher Education Institutions, which
analysis focused upon the narrative of academic managers regarding the strengthens and weakness
experienced in strategy making.
Thereupon my interests are related to the field of university management and governance, management
tools, strategy implementation, management control, strategy as practice, narrative and discourse
theory and methods, conversational capital, qualitative methodologies, innovation, modernization and
internationalization strategies and policies.
 Research Activities

 International and national projects beyond EU Framework Programme
Project Name: Higher Objective of national Organziational Reform
Function: researcher
Acronym: HONOR
Project website: http://www.honorproject.eu/
Coordinator: (Xavier llinàs Audet - UPC)
Project Type: international (TEMPUS)
Area of research: transparency, ethics and democracy in the public sector
Partners: Siuliai University; Slovak University of Agriculture in Nitra; École Nationale
d’Administration; Academy of Public Administration under the President of Kyrgyz Republic; Kyrgyz National
University; Naryn State University; Issykkul State University named after K. Tynystanov; Education Network
Association; Ministry of Education and Science.

Project Name: Institute for Strategic Management of Universities
Function: researcher
Acronym: ISMU
Project website: http://www.ismu.eu/
Coordinator: (Xavier llinàs Audet - UPC)
Project Type: international (TEMPUS)
Area of research: public management, leadership and competencies
Partners:Politecnico di Torino (POLITO); Royal Institute of
KYRGYZ REPUBLIC; Tajikistan State University of Commerce; Institute of Economics of Tajikistan; East-
Kazakhstan State Technical University; Kazakh Academy of Transport and Communication; Bukhara State
University; Samarkand State University.

Project Name: Strategic University Management. Unfolding Practices
Function: researcher
Acronym: SUMUP
Project website: http://eusum.upc.edu/
Coordinator: (Xavier llinàs Audet - UPC)
Project Type: international (ERASMUS LLP)
Area of research: public management, good practices, higher education
Partners:Royal Institute of Technology; Katholieke Universiteit
Leuven; Istituto Superior Tecnico; Politecnico di Torino (POLITO)

Project Name: Red de Observatorios de Buenas Prácticas en Dirección Universitaria
Function: researcher
Project website: http://telescopi.upc.edu/
Coordinator: (Xavier llinàs Audet - UPC)
Project Type: international (ALFA)
Area of research: public management, good practices, higher education
Partners: Universidad del Valle de Toluca;
Universidad de Panama; Universitat de Barcelona (UB); Universidad Católica de Lovaina; Universidad Nacional de
San Martín; Universidad Privada de Santa Cruz de la Sierra; Universidade Estadual de Campinas, UNICAMP;
UNIVERSIDAD DE CONCEPCION; Pontificia Universidad Católica de Valparaiso; Universidad de Talca;
Pontificia Universidad Javeriana; Universidad de Los Andes; Universidad del Valle de Cali; Universidad del Norte;
Universidad de Costa Rica (UCR); Escuela Superior Politécnica del Litoral (ESPOL); Universidad Centroamericana
José Simeón Cañas; UNIV. NACIONAL DE ASUNCION, PARAGUAY; Pontificia Universidad Católica del Perú;
Universidad Católica del Uruguay; UNIVERSIDAD SIMÓN BOLIVAR; Vilnius University; Instituto Superior de
Ingeniería de Lisboa.

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